Zapier and Make are the two dominant no-code automation platforms. Zapier pioneered the market with simple two-step Zaps and has the largest integration library. Make (formerly Integromat) offers a more powerful visual scenario builder with lower per-task costs, making it the choice for ops teams running complex automation at volume.
Metric
Most reliable automation platform. Simple Zaps are fastest to set up. AI Actions for LLMs.
Most flexible automation platform. Complex multi-step workflows with data transformation.
Easiest automation tool. Non-technical users can build Zaps in minutes.
Visual builder is excellent but has a steeper learning curve than Zapier.
7,000+ integrations — broadest of any automation tool.
1,800+ integrations. Better than Zapier for complex API operations.
Free for 100 tasks/mo. Paid gets expensive at scale. Make.com is much cheaper.
Free for 1,000 ops/mo. Core plan $9/mo. Dramatically cheaper than Zapier at scale.
Canvas AI workflow builder, AI Actions for connecting to LLMs, AI by Zapier feature.
Native AI model connections, text parsing, and AI Agent module.
Largest no-code community. Extensive tutorials, templates, and partner network.
Massive community, certified partner network, and extensive template library.
Enterprise with SSO, admin controls, and priority support.
Enterprise with dedicated infrastructure, SSO, and compliance features.
Zapier is the right default for non-technical users who want fast, reliable automation with minimal setup. Make is the right choice for ops teams or developers who need multi-step logic, lower per-operation costs, or more complex data transformation.
Use Zapier if you want the largest app library, the fastest time to first automation, and a tool your non-technical team can manage without training.
Full ScorecardUse Make if you are running high-volume automations where per-task pricing matters, need complex multi-branch logic, or want more granular control over data transformation.
Full ScorecardZapier
Make
Yes, significantly at volume. Make's operation-based pricing is typically 3–5× cheaper than Zapier for the same automation logic at medium to high volume. The savings increase as complexity grows.
Zapier has 6,000+ integrations vs Make's ~1,000. For the most popular 200 apps, both platforms have comparable coverage. The Zapier advantage matters mainly for niche or legacy enterprise tools.
Not automatically — scenarios must be rebuilt. Migration is typically 2–4 hours of work per complex workflow. Most teams do a phased migration, starting with high-volume automations where the cost savings justify the rebuild effort.
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